Online management model
An online management model will help website owners and business managers make informed decisions about their online channels by efficiently using resources and investments.
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Investment in online channels
Identify appropriate online outcomes, their costs, and ensure your investment in online products aligns with your online channels strategy.
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Outcomes from online channels
Assess if you’re achieving your intended online outcomes and if continued return on investment is justifiable.
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Accountability for online channels
Identify if you have the right governance structures and roles in place, to measure and manage cost-effective online delivery. Set and check the responsibilities for the business owner or manager of an online product or service.