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If you develop policies, services or programmes

These tools help people who develop policies, services or programmes plan how to deliver them with the Data Protection and Use Policy’s (DPUP’s) advice in mind.

What you do

  • While not traditionally seen as ‘data’ functions, you often focus on evidence-based decisions in your work.
  • You are often significant and growing consumers of data or information that comes from, or is about, service users.
  • You have an important role in ensuring this information is used in fair, transparent, respectful and trustworthy ways, and in taking steps to understand where it comes from, what its limitations are and what the consequences are of misunderstanding or misinterpreting it.
  • You have a key role in collaborating with others to make sense of people’s data and information, and to ensure it is used accurately.
    You can be decision-makers about what is collected from service users in the process of delivering policies, programmes and services.

Apply DPUP to your role

Depending on what you do in your role, these tools can help you apply DPUP in your work.

Understand how DPUP relates to developing policies, services or programmes

This 2-page DPUP summary outlines how you can use data and information about, or from, service users, whānau or communities to help you understand issues and create solutions.

Principles in action

Using DPUP involves considering the 5 Principles. These are examples of things you might do to apply the Principles when designing or developing new services, programmes or interventions.

He Tāngata

Focus on improving people’s lives — individuals, families, whānau, iwi and communities.

This Principle is upheld when you are clear how using this information in this way has a real, tangible benefit to New Zealanders.

He Tāngata Principle


Respect and uphold the mana and dignity of the people, whānau, communities or groups who share their data and information.

This Principle is upheld when you:

  • advocate for and support Kaupapa Māori and ‘for Pacific peoples by Pacific peoples’ design, development and delivery
  • include service users when designing and testing data and information collection to learn if they see it as a legitimate and respectful thing to do
  • incorporate the needs and priorities of those with a special interest in the outcomes.

Manaakitanga Principle

Mana Whakahaere

Empower people’s choices and enable access to and oversight of their data and information.

This Principle is upheld when you use the minimum information required.

Mana Whakahaere Principle


Act as a steward in a way that people understand and trust.

This Principle is upheld when you:

  • recognise the trust that people place in you, which comes with an obligation to care for and respect the information they have shared
  • are clear that you are using the right data and information in the right way to inform your decisions
  • tell people what data and information you use to inform design and any assumptions made.

Kaitiakitanga Principle


Work as equals to create and share valuable knowledge.

This Principle is upheld when you:

  • share insights with those who have a direct interest in applying them in their own work
  • help organisations working on similar or related services to apply the insights you share, by developing capability and the understanding to apply these insights appropriately.

Mahitahitanga Principle

Using the Principles in the policy life cycle

Good policy is evidence-based and informed by a sound understanding of the context of issues and potential solutions. Data and information from or about service users, whānau and communities are key to developing good policy.

This 1-page tool shows how key ideas in DPUP fit in a typical policy development process.

Review an existing service

Use the Principles in practice tool to review the design of a service or programme against the principles.

Understand the DPUP Principles in practice

Utility links and page information

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